Dooing what we Doo
Fresh perspective
Typically, a company’s account person talks with his or her counterpart at an ad agency — not so when you do business with Doohickey. Instead of two likeminded people talking to each other, we mix it up. Account types and creative types talking it out. You get open dialogue every step of the way, fast feedback and no wasteful wandering down a rabbit trail, unless of course you’re selling carrots.
Not a pinstriped suit among us
Sorry, we don’t have the luxury of schmoozing clients and then billing them for it later. That’s not our style. Plus, the fewer people involved in your marketing, the lower the cost. It’s that simple. That’s why we don’t have account executives, account coordinators, traffic managers or all the other trimmings that clients ultimately end up footing the bill for. Hey, we may not take you out for drinks every week, but we will help you spend your marketing money more wisely.
Grassroots branding
Want to make a big impact on a small budget? Think Grassroots Marketing. Just off the top of our heads, let's say you're a small college that wants to promote its MBA program. You could have an intelligent-talking scarecrow walking around downtown, handing out flyers that look like rolled-up diplomas. Or if you wanted to promote a local golf tournament, we could print ads on drink coasters and give them away free for use in area restaurants. Hey, the other guys might have big budgets, but Doohickey has big ideas.
Stopping power
People drive by billboards at 60 miles an hour. They flip through the newspaper or magazine to read articles — not ads. They change channels during commercials. Surf the Internet at the speed of light, and practice their three point shot from across the room with crumpled up junk mail. The point is that you’ve got just one chance to capture their attention and make an impression. Our job is to make the most of that opportunity. Contrary to popular belief, it’s not making your logo as big as you can at the top of the page. It takes meaningful and compelling messages — the only kind we do best.
